MERIT x BAINA
Created in collaboration, the MERIT x BAINA Face Cloth Set is a simple, yet essential piece to support daily cleansing. A functional, grounding, and quietly transformative ritual.
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Create a ceremony of everyday self-care.
BAINA is an Antipodean brand of curated towelling, founded by Bailey Meredith and Anna Fahey. Their contemporary, organic cotton towels are designed to elevate the daily bathing routine.

classic bathing sets • explore now
StyleCategoryColour
CLASSIC Towel SetSand & NoirCLASSIC Towel Set
MulticolourCLASSIC Towel SetTabac & NoirCLASSIC Towel SetSage & ChalkCLASSIC Towel SetCaper & ChalkCLASSIC Towel SetFuyu & ChalkCLASSIC Towel SetClayCLASSIC Towel SetMossCLASSIC Towel SetCement & RhusCLASSIC Towel SetPaloma Sun & EcruCLASSIC Towel SetIvoryCLASSIC Towel SetLakeCLASSIC Towel SetSage & ChalkCLASSIC Towel Set
MulticolourCLASSIC Towel SetInk & Sky





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weave collection • back in stock now
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BAINA IS A CONSCIOUS BRAND, DESIGNED WITH PERMANENCE IN MIND.
Intended to be intimately woven into your daily ritual of bathing, BAINA towelling is produced in an environmentally and socially responsible way. BAINA takes a mindful approach to craftsmanship, materiality and design to promote longevity over seasonal trends.
JOURNAL
A collection of readings, series, and notes exploring the sensory ritual of bathing.
Motherhood Series
In this thoughtful reflection, Toronto-based mother and photographer, Tess Gigone, shares how bathing is more than a daily routine—it’s a sacred ritual of self-care.
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